This site has limited support for your browser. We recommend switching to Edge, Chrome, Safari, or Firefox.

FREE Tracked UK Delivery Over £100

FREE UK Returns

Worldwide DHL Express Delivery

How To Care For Your Swimwear

When treating yourself to some gorgeous new swimwear for your next holiday, everyone expects it to last more than one summer. But all the chlorine, sun cream and exposure to sunlight can be damaging to your swimwear and leave it stained, faded or misshapen. To ensure that you maximise the life of your new bikini or swimsuit you must take proper care of it. So here are a few handy tips to keep your swimwear fresh and ready for your next getaway…


Heidi Klein 

  • Rinse Immediately

When you finish your day by the pool or at beach, pop your bikini or swimsuit straight into the sink or bath for a rinse in warm water to remove most of the chlorine or saltwater. If you have time, wash it properly now, but if you don’t have the time then just make sure to rinse it out at least and then leave to dry overnight.


  • Hand Wash

Swimwear is delicate so do not put it into the washing machine. Always handwash it. If you absolutely have to put it in the washing machine then use a laundry bag to protect it and use a delicates cycle.


  • Use delicate detergent

Once again, don’t use harsh detergent because this can damage the fabric. Make sure you use hand wash detergent suitable for delicate fabrics.


  • Do not stretch or wring

Never ever wring the water out of swimwear after washing it, or stretch the material too much. Once the elastic fibres are broken, they won’t regain their shape.


  • Do not dry in the sun

Drying swimwear in the sun will cause the colours to fade, and no one wants their beautiful new richly-coloured bikini to become dull and lacklustre!


  • Do not tumble dry

The high heat of a dryer will damage the elasticity of the fabric and the general look and performance of the material so avoid tumble-drying at all costs. Simply air dry your swimwear on a rack or hang it somewhere out of the sun.



Just follow these simple tips and your bikinis and swimsuits will last you plenty of summers! If you’ve been neglecting your current swimwear then maybe it’s time to refresh your collection? Shop for the latest styles now, just be sure to take good care of them!


Explore our Blog More..

Uncover the latest trends and expert tips on swimwear and beachwear. Our blog features insights from authoritative experts, guiding you to make the perfect seaside fashion statement.

My Bag

Congratulations! Your order qualifies for free UK delivery You are £100 away from FREE Tracked UK delivery.
No more products available for purchase