If you're looking for a dynamic, bold look at the beach then Seafolly's Sonic Bloom collection may be the one for you this season. With 3D pleat effect digital prints, intense abstract floral overlays and sizzling colour, this range of swimwear, bags and beachwear is sure to stand out in the sun. Whether you want to go head to toe in a maxi dress, or add a subtle bit of print with a hipster bag, Sonic Bloom's vivid colour is one of our favourites.
If bold prints aren't your thing then why not go for all-out colour blocking in Seafolly's Shimmer collection. With plaited details and lettuce edging, this bright collection is perfect for mix and matching. The only problem is which colours will you choose? Neon red, eden blue, lemon drop or fluoro melon? Either in a multi-toned mix and match set or an all over colour combo, Shimmer is a new season sizzler.
To top off your new swimwear why not pick up a pineapple print kaftan. This tropical style loose-weave beach cover-up is great to add a fun element to your poolside look. Available in orange, white, blue and black, one of these is a definite must-have for your beach bag this season.