New Seafolly is on its way to Simply Beach for AW '13
We're probably a little bit obsessed with the new Seafolly collection and can you blame us? It's already starting to arrive at Simply Beach HQ and some items are available...
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Gorgeous beachwear from maryan mehlhorn, ted baker & more
We are loving our new cover-ups so much that I don't think i'd want to take them off even on the beach, unless maybe it was to reveal one of...
Bikini Of The Week! Ted Baker
We love this new design by Ted Baker named the 'Dancing Leaves Cherryl Bikini'. It is very very pretty with it's botanical illustration design depicting birds and butterflies amongst delicate...
2013: The Top Beachwear Fashion and Accessories
Getting ready for your summer holiday can sometimes be enough to, well, make you feel like you need a holiday. You have to arrange your flights, find someone to feed...
2013 : Year of the Swimsuit?
There has been a rise in the popularity of swimsuits this summer especially for a younger audience than usual. We've seen plenty of fabulous designs on the catwalks and...
Our brands under the spotlight : Seafolly!
We love Seafolly! Established in 1975 by Peter and Yvonne Halas, Seafolly has dominated the Australian swimwear scene and made a name for itself globally for being high quality, fun and...
Bikini Of The Week : Huit Treasure Island
Bright colours, cute parrots and matching accessories - What's not to love? The Huit treasure Island range is lots of fun and looks amazing! We teamed up the Foam Triangle Bra...
Summer Holiday Packing Tips
It’s a widely revered and rejoiced tradition, held in high esteem by all. It’s our favourite two words put together to form something entirely wonderful. Summer Holiday! It is also something that...
Behind The Scenes At Simply Beach HQ!
This week has been a busy one at Simply Beach HQ - with two days of shooting countless new pieces for spring/summer '13! It's a long day of organising the right samples...
Bikini Of The Week : Seafolly Shimmer Twist Bandeau
If you’re a bit indecisive like me, you’ll find it hard to decide which colour to choose but I have decided that these Twist Bandeau Bikini Tops from Seafolly should...
Brand Spotlight : Jets by Jessika Allen
Swimwear that is designed to make you feel beautiful, Jessika Allen uses luxurious materials to create timeless pieces that become modern classics. Often inspired by art, exotic cultures and fashion...
Seafolly Summer 2013 - Behind The Scenes
Check out behind the scenes stunning footage of the Seafolly summer 2013 shoot with Behati Prinsloo .